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Illustrator
Illustrator
✦ Led the implementation of branded NFC tags at Haven Worship Center to enhance real-time engagement with guests and members.
✦ Designed custom graphics for each tag, collaborated with vendors to finalize size and material specs, and set up dynamic URLs using Rebrandly to allow seamless in-house updates.
✦ Managed weekly updates to the linked pages, including redirecting tags for new events, form updates, and campaign-specific content like sign-ups and announcements.
✦ NFC tags increased digital connection form submissions by 400%, providing a frictionless, tap-to-connect experience for both new visitors and returning attendees.
